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Social Media & The Oscars: 5 Must-Reads

The Academy Awards were last night so let’s take a look at posts related to the Oscars and social media. Below are your 5 must-reads.

Social Media Tips from the Oscars
By Shira Lazar Here’s how the Academy of Motion Picture Arts and Sciences and ABC are engaging digitally to bring viewers closer than ever to the main event — and giving business owners ideas for how to similarly engage with customers.

Oscars 2012: Miso, GetGlue and Other Social TV Apps Take Aim

By Lucas Shaw Research shows that the majority of people with smartphones or tablets use them while watching TV. Numerous companies that produce “second screen” apps – applications that one uses on those devices while tuning in – have picked this years Oscars as an opportunity to promote their brand and attract new users.

Social media’s biggest night: The top 10 tweets during the Academy Awards
By Jake Coyle The Oscars can be absurdly glamorous, abundantly self-aggrandizing and achingly stodgy. Thankfully, there’s Twitter. During the Academy Awards broadcast, an entirely unsanctioned commentary streams across the social media site, offering parody to the pomp.

And The Oscar Goes To…Social Media!
By Brandie Broihier The Oscar’s had seen declining numbers in viewers until just two years ago, when they began to incorporate Social Media into their promotional efforts. This year, the Oscar’s are alive and thriving online with multiple platforms involved in promoting the award ceremony. From the main Academy Award site, Social Media was given it’s own sub-page,Oscar Buzz 2012, to highlight notable tweets, interact with followers, and connect platforms.

Oscars and Meryl Streep set social media abuzz
By Alex Dobuzinskis The Oscars gave the online community a lot to talk about on Sunday, as the number of social media comments about Hollywood’s biggest night more than tripled from last year in a sign that viewers connected with the show.

About Chad Richards

Chad is Senior Social Media Manager at Firebelly Marketing, a social media marketing agency. Connect with him on Twitter, Linkedin and .