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Colorado Theater Shooting & Social Media: 5 Must-Reads

The Firebelly crew wishes the Colorado theater shooting victims’ loved ones our sincere condolences. I was unsure if I wanted to compile this round-up. I didn’t want to come off as opportunistic or insensitive. When tragedy strikes, however, social media sites are frequently the first places traditional news sources (along with worried family and friends) turn to for more information. Social media is beneficial in disseminating information quickly. When that information is incorrect, it can also be problematic.

Colorado Theater Shooting Social Media

Graphic designer Jeff Leiboff created a memorial ribbon with the Batman logo in remembrance of the Aurora shootings.

Social Media Brings Theater Shooting Details To Masses
By Yamiche Alcindor The tweets came in soon after a gunman opened fire in a crowded Colorado movie theater. I’m safe. I survived. I made it out. They’re the words of witnesses poured out over social-media sites telling the world in the quickest way possible that they were alive.

Theater Shooting Unfolds In Real Time On Social Media
By John D. Sutter The horrifying posts highlight a shift in the way our society tells the story of a tragedy, and also how we react to it. Before Twitter, smartphones and YouTube, it would have been impossible for an event like Colorado’s “Batman Massacre” to have played out for the global public in real time.

People With Same Name As Shooter Hounded On Social Media
By Suzanne Choney One of the first places many turned to for information on Friday about the suspected movie-theater shooter James Holmes was Facebook, and a kind of lynch mob mentality took hold among some who wanted to track down the shooting suspect themselves.

After Colorado Shootings, Social Media Are Misinformation Sources
By Matt Pearce This is the Internet, and you should not believe everything you read on it. “We are analyzing all social media and are already finding that there are a lot of pranks,” Aurora Police Chief Daniel Oates said in a televised news conference on Friday.

Social Media Tributes Pouring In After Theater Shooting
By Brian Truitt With The Dark Knight Rises in theaters this weekend, social media already would have been busy with fans talking about the blockbuster. But after the shootings in an Aurora, Colo., theater Friday, tribute videos, artwork and messages are popping up on YouTube, DeviantArt, Twitter and other websites with people sharing their thoughts about the tragedy and saying they’re going to see the movie as an act of defiance against fear.

About Chad Richards

Chad is Senior Social Media Manager at Firebelly Marketing, a social media marketing agency. Connect with him on Twitter, Linkedin and .