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How Martin Luther King May (Or May Not) Have Used Social Media

In honor of Martin Luther King Day today, here are 3 must-reads on how MLK may (or may not have) used social media – as well as lessons that can be applied to social media usage today.

4 Social Media Strategy Ideas from Martin Luther King Jr
By Chris Pahor Today we can look back at the characteristics which made Martin Luther King Jr so influential and apply them to business practices on social media in a modern age. There are some fantastic parallels between how he shared his beliefs and grew his following through nothing more than passion for his dream and word-of-mouth. Let’s have a look at some ways you can achieve a similar effect for your brand on social media.

Dr. Martin Luther King’s Social Media Dream
By Heidi Cohen The great civil rights leader, Dr. Martin Luther King Jr. (January 15, 1929 – April 4, 1968), would have embraced social media for providing a megaphone for those without a voice. As participants on a variety of social media platforms we have a right and a responsibility to live up to Dr. King’s words.

Martin Luther King Jr. (MLK) Didn’t Need Social Media To Spread His Message. It Shouldn’t Be The First Priority For You Either.

By Farhad Manjoo You know I’m one of the BIGGEST proponents of social media – I practically live on Twitter, eat Facebook and swim on LinkedIn. However, there is one thing that has remained the same today and in 1963 when Martin Luther King Jr. gave his famous “I have a dream speech”. What stays the same and is even more important NOW than ever before is that the CONTENT and CONTEXT of your words matter.

[Public domain image via Pingnews]

About Chad Richards

Chad is Senior Social Media Manager at Firebelly Marketing, a social media marketing agency. Connect with him on Twitter and Linkedin.