What should you do to optimize your Facebook page for Graph Search? Find out in these 5 must-reads.
What Facebook Graph Search Means for Your Business
By Kelly Jo Horton Graph search is Facebook’s social solution for connected search. It is a search algorithm that delivers results based on connecting the dots in the mountains of data Facebook has collected from its billion users. Results are served up based on relevancy and relationship rather than keywords. So what does this mean for your Facebook brand page? It means it’s time for businesses to get social, and I do mean social.
Graph Search Optimization: The New SEO and What it Means for Social Advertisers
By Todd Herrold While Facebook hasn’t revealed the exact formula it uses to determine Graph Searching of content (they did provide a look “under the hood” which marketers may find helpful), we can identify several factors which likely impact Graph Search rankings.
How to Optimize Your Facebook Page for Facebook Graph Search
By Andrea Vahl As Facebook Graph Search rolls out to more users, marketers are exploring different ways to use it. This article will help you increase your exposure in Facebook Graph Search.
5 Tips for Facebook Graph Search Optimization
By Christopher Penn It should take almost no time for Graph Search Optimization companies to spring up overnight for optimizing your marketing programs for Graph Search. I’ll save you some time with a few simple guidelines based on what Facebook has revealed.
Graph Search Optimization: What Facebook’s Social Search Means for Brands
By Max Gladwell With the introduction of Facebook search aka Graph Search, brands with multiple locations will soon find their Facebook strategy turned on its head. Which is to say that the value of marketing on Facebook is about to shift dramatically and disproportionately from the brand level to the local level for these types of companies.