Category: Blog

social-media-manager
Social media managers are multitasking maestros that know and do a lot of things, but the best ones have one quality in common.
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influencer engagement
By now social media campaigns are an integral part of many businesses. Almost everyone has a Facebook page or Twitter account to engage with fans and followers. But something that seems fairly new to the space is influencer engagement. This is a different approach than getting likes or gaining followers. It is even a separate mechanism from traditional public relations.

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starbucks social media
A friend recently tweeted a selfie of her holding a Starbucks coffee with the following caption:
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american red crossWe’re excited to announce that we have recently started working with American Red Cross of Indiana.
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social media four-leaf clover
Finding a brand that does everything right on social media is a lot like finding a four-leaf clover. In the spirit of St. Patrick’s Day, here are three ways to make your social media followers feel like they’ve found gold at the end of a rainbow.
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firebelly marketing mira awards
While it’s an honor to be a finalist for the Mira “Marketing Tech” Award, it’s pretty exciting to be a finalist for the third year in a row.
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firebelly logo
We are excited to share the evolved Firebelly logo!
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social media marketing process
Process matters. It’s critical. You’ll die without it.

This is certainly true when using social media for marketing – and specifically with social media management, social advertising and influencer relations (digital PR).
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social media valentines day
It’s almost Valentine’s Day and love is in the air, but has cupid’s arrow failed to hit your customers’ hearts on social media? Here are three common reasons why!
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social listening and responding
Listening for, and responding to, brand or product mentions on social media can pay rich dividends. In this post, I’d like to share a personal anecdote.
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