Facebook Graph Search Optimization: 5 Must-Reads
What should you do to optimize your Facebook page for Graph Search? Find out in these 5 must-reads. What Facebook Graph Search Means for Your Business By Kelly Jo Horton Graph search is Facebook’s social solution for connected search. It is a search algorithm that delivers results based on connecting the dots in the mountains [...]
What Facebook Home Means For Marketers: 5 Must-Reads
Facebook has rolled out Facebook Home, a mobile experience that “puts your friends at the heart of your phone.” But what does this mean for marketers and brands? Find out in this week’s must-reads below. Facebook Home: What’s in It for Marketers? By Andrew Cherwenka Facebook introduced the launch of Facebook Home, ending rumors of [...]
Facebook Cover Photo Compliance Tool
Facebook has lifted many of the restrictions regarding cover photos. Cover photos can now include calls to action, price and purchase information, contact information and Facebook references (such as “Like”). The arbitrary 20% text rule is still in effect – cover images cannot be made up of more that 20% text. Some people have found [...]
Social Networking Terms of Use in 2013
2012 didn’t end well for social networking and the ever-looming subject of online privacy. Popular social sites like Facebook have been the subject of privacy concerns for years, but users are starting to hold companies accountable for their actions – making others rethink the way they take on Internet privacy. Instagram Hates You In early [...]
Facebook’s Big News Feed Announcement That Benefits Brands
Today Facebook announced several upcoming changes to the News Feed. One announcement stood out to me as something that may be a big benefit to brands – the Following Feed. The Following Feed contains ALL posts from pages that people Like — not Edgerank-filtered updates. Chris Struhar, Tech Lead of Facebook News Feed, announced, “We’re [...]
The Impact Of Photos On Facebook [Infographic]
When it comes to posting on your business Facebook page it’s important to keep in mind the value that photos add to your text and/or link posts. The infographic by Wishpond reenforces strong data that photos are king when it comes to posts. For example, photo posts on Facebook receive 84% more link clicks and [...]
