The basic idea around running social media promotions is to attract new users and energize existing users with the idea of winning something. While some may think they’re simple, promotions are really complex processes with many moving parts. We manage the planning, the creative approach, managing legal aspects, and drawing attention to the promotion.
The objective is to draw in new users and excite existing users with to spawn community growth. From our experience, we’ve found growth to range from 45% to over 1700%, with an average around 600%. While this makes social media promotions a no-brainer for almost any organization, there are some deeper aspects to make sure your promo runs smoothly:
Promotions can be highly affective for increasing awareness, building loyalty, and generating sales leads. More importantly, promotions can be very important in building your community and introducing new people to your story. Promotions are only limited by your commitment and budget.
Interested in launching a social media promotion for your brand? Get it touch!