MJ Fans upload moonwalking videos
I saw Pete Cashmore's tweet and followed the link. Transfixed I watched videos of people on this site moonwalk in one direction almost seamlessly for hundreds of meters. So what's the story – Studio Brussel aka Stu Bru, a Belgian readi station has created this website called the "Eternal Moonwalk". Fans from all across the globe – of all ages, both genders, a variety of age groups – have filmed themselves and uploaded videos of themselves (in some cases animations – home made, videos from Second Life, and more – all in honor of the "the king of Pop". To keep the flow, all videos are in the same direction and hands and feet are visible. All kinds of moonwalkers you have to see it to believe it. You'd think that the fact that people have plan something, execute it, shoot video and upload it would be a barrier to entry – but obvioulsy not!
Note: 697 m of moonwalking at the time of this screenshot!!
My friend Mark Juleen has been saying this for months – "social media ain't new" – whether its websites or email or itunes – its been around for a while. This site is about shared values – a love for Michael Jackson's dancing. I can remember being 15 years old – wearing a glove, white socks and jacket and shades – and moonwalking at a party on Woodland Terrace with my pals from La Martiniere for Boys.
As Pete says and I paraphrase – come on baby – ain't you gonna moonwalk for the whole world to see! BTW there are some MJ remixes on my profile at Blip.fm
Zig.marketing has
been named the digital agency of record for three Sherwin-Williams brands,
Dutch Boy®, Krylon® and Pratt & Lambert®. Zig is helping Sherwin-Williams
make a commitment in the digital space to stay ahead of a changing media
landscape, and do an even better job of talking to and inspiring new and
current customers.
I must commend
Sherwin-Williams for this move. While I don’t know the work of Zig.marketing, I
applaud Sherwin-Williams for recognizing that standard advertising doesn’t
work, and for understanding the value of reaching and engaging their customers.
This is another major brand that has axed a significant amount of traditional
media to move into a space where purchase decisions are being made.
And yet, so many mid-market
brands, continue to resist the benefits of internet marketing. Of course, the
marketing director who doesn’t understand it is afraid of it – but the advice I
have for you is simple: Adapt or you will become redundant anyway. Its just a
matter of time. Your internet marketing strategy should include micro-sites,
landing pages, banners, organic and paid search, blogging and micro-blogging,
and email.
The truth is mid-market firms are more mobile, should take more risks to compete with larger brands, and should use every advantage they can. What do you think?
- Duncan Alney Facebook | Twitter | Naymz
