4 Risk Factors Affecting Your Website Conversions

The Heart of Social Media Marketing

Imagine for a moment that your brand is like the human body and social media marketing is the cardiovascular system. Your referral sources are blood vessels that carry web traffic to your website; the heart of your brand’s identity. Knowing this, the components of a sound social marketing strategy need to work in collaborative support of your healthy, hearty web presence.
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Marketing Mix Tape: Do These 6 Things to Bring More Traffic to Your Website Now

marketing mix tape

Mix tapes were and are labors of love – carefully curated, tested and re-recorded – all with the intent of a certain desired listening experience. Whether it was for a friend, a parent or a significant other – these were designed with an intended result. Getting the right strategy for generating website traffic is very similar.

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic.

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Insider Interview: 3 Critical Things You Must Know About Conversion

 

Jesse Laffen, Principal Consultant, Conversion

Jesse Laffen, Principal Consultant, Conversion

I caught up with Jesse Laffen, our principal consultant on all things conversion. The man has been there and done it – and burned the t-shirt. As I talk to our clients and future clients on a daily basis – I’m constantly surprised at the constant avoidance when it comes to conversion. So, here’s Jesse’s take…
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