Insider Interview: 3 Critical Things You Must Know About Conversion

 

Jesse Laffen, Principal Consultant, Conversion

Jesse Laffen, Principal Consultant, Conversion

I caught up with Jesse Laffen, our principal consultant on all things conversion. The man has been there and done it – and burned the t-shirt. As I talk to our clients and future clients on a daily basis – I’m constantly surprised at the constant avoidance when it comes to conversion. So, here’s Jesse’s take…
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