Last month, I talked about why it’s important for brands to incorporate Instagram Stories into their social media marketing efforts. As promised, this month I will go over tips and tricks for creating more engaging stories.
Instagram Stories are growing more and more popular among personal and brand accounts. Are you still on the fence about incorporating Instagram Stories into your social media marketing efforts?
A social media crisis is bound to happen at some point to your brand. This could be as small as a negative review/comment or as big as when Adidas tweeted, “Congrats you survived the Boston Marathon.”
I’ve used a lot of different social media marketing tools in my 10 years as a social media manager. My all-time favorite tool for publishing, community management and reporting is Sprout Social, but here are five new-to-me tools that I’ve come to love this year. I think you’ll like them too.