April 3, 2017 Chad Richards

Social Media Spring Cleaning Checklist For Brands

social media spring cleaning checklist

Brands spend a lot of time making sure the customer-facing content on their social channels looks good. Use this social media spring cleaning checklist to make sure everything looks good in the private channel settings too.

Social Media Spring Cleaning Checklist

Facebook

1. General: Verify your page if you haven’t already. Verified pages show higher up in search results and get early access to new features Facebook rolls out.

2. Messaging: Setup how people can message your page and make sure your Response Assistant is turned to “on” so people get a reply even if you’re away from your page.

3. Page Roles: See what agencies or people have access to your page. Remove anyone who no longer works with you.

4. Apps: See what apps have access to your page and remove any you’re no longer using.

5. Notifications: Revisit your notification settings. Turn on those you want to receive. Turn off those you don’t.

6. Page Support Inbox: An often overlooked inbox, go here to check the status of any support requests about your page that were submitted to Facebook.


RELATED POST: Social Media Spring Cleaning: 4 Tools To Make Your Channels Shine


Twitter

1. Account: Double-check the email address tied to your account and make sure it’s up-to-date and accurate.

2. Apps: Review which apps have access to your account, then revoke access of any you are no longer using.

3. Your Twitter data: Review your account login history for suspicious activity. Revoke access of any apps or individuals you don’t recognize.

4. Privacy and Safety: Make sure your account can receive direct messages from anyone even if you don’t follow them—useful when you prefer to deal with custom service concerns privately.

5. Password: It’s a good idea to change your password frequently to prevent people or apps from hacking your account. If it’s been a while, change your password.


RELATED POST: Social Media Impressions Are Generating More Sales Than You Think


Instagram

1. Profile: Double-check the email address and phone number tied to your account—make sure they’re both up-to-date and accurate.

2. Change password: Like I said for Twitter, it’s a good idea to change your password frequently to prevent people or apps from hacking your account. If it’s been a while, change your password.

3. Authorized applications: Review the applications have access to your account. Revoke access of those you are no longer using.

4. Comments: You can choose to hide comments that contain words/phrases often reported as offensive or add your own keywords you’d like blocked in comments.

5. Email and SMS: Review the email and text message notifications you are subscribed to. Opt out of those you don’t want. Opt in to others you’d like to receive.


If you need more help getting your house in order, our sleeves are rolled up and we’re ready to help you crank through this social media spring cleaning checklist. Call us at 317-557-4460, email us at hello@firebellymarketing.com or fill out our contact form.

Chad Richards

VP, Social Media Services at Firebelly
Fun Fact: Chad was named "Most Influential Up & Comer" at the inaugural Social Media Summit. He's been with Firebelly since 2007.
Chad Richards

About the Author

Chad Richards Fun Fact: Chad was named "Most Influential Up & Comer" at the inaugural Social Media Summit. He's been with Firebelly since 2007.

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