Executive Briefing Re-Cap: Dominate Video On Social 

Each month, Firebelly Marketing presents an executive briefing presentation to keep our clients and community up to date on social media happenings and industry trends. Video platforms are synonymous with high performance. Existing across platforms – such as TikTok, YouTube, and Instagram – is very focused on visual content. As per LinkedIn, social media posts with video are 5X more appealing than those with pictures. 

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4 Reasons Food Videos Are So Popular On Social Media

Opening any social media app guarantees the user will be inundated with food videos. There are food videos with recipe tutorials, food videos showing off how scrumptious an entrée is, food videos showcasing the wide range of offerings of a brand. No matter the tasty content of the video, they remain the most watched content type across all platforms, including Facebook, Instagram, Pinterest, and YouTube. This popularity has not gone unnoticed by marketers and CPG food manufactures, who have recognized the potential of using food videos in their social media marketing strategy.

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Best Social Media Strategies For Packaged Coffee Beans 

Coffee is life. It’s the first thing most people reach for in the morning (besides turning off their alarm). It’s what I drank while writing this blog.  To many, it’s the nectar of well-being, giving the drinker a boost in whatever activity they have throughout the day. Because this stimulant is somehow legal, brands are competing heavily to get in consumer’s mugs. 

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Executive Brief: Grow Your Brand On Pinterest

Each month, Firebelly Marketing offers an executive briefing to keep our clients and community up to date on social media happenings and industry trends. Pinterest is a platform that breeds creativity. It’s literally a platform for planners. The concept is all about getting people inspired with ideas to take offline and experience in the real world. Their philosophy is to change “idea” to “I did.”

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