Social Media Marketing Blog

LinkedIn best practices 2015
LinkedIn is still the go-to social network for business professionals and job seekers. It’s a great tool to showcase your business and your employees. To make sure you’re using it effectively, follow these nine best practices.
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social media marketing mistake
I’m surprised at the number of brands who keep making this common social media mistake. Despite years of warnings, and even some embarrassing revelations (think “Great Instagram Purge of 2014″), brands continue to be seduced by a shortcut that gets them nowhere in the long run.
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dig in firebelly marketing
We’re thrilled to announce Dig IN has named Firebelly social media agency of record for 2015. This year’s responsibilities have been expanded to include social media strategy and execution, in addition to design and media support services.
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new social media marketing agency
It’s time for a new social media marketing agency if you get stuck with a inexperienced junior team. Select an experienced senior team to help with your efforts (unless, of course, you don’t value your time, budget and results).
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reasons to hire social media marketing agency
Should your brand enlist the help of a social media marketing agency to help it achieve its social media marketing goals? I may be slightly biased, but here are three good reasons why you should.
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social media google knowledge graph
We’re frequently asked “How do we get links to our social media accounts to appear in that box about our brand in the Google search results like so-and-so?” This post provides the answer.
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Instagram best practices 2015
Last month, I talked about 10 Twitter Best Practices For 2015. This month I decided to take on my favorite app, Instagram. Here are my ten tips fellow Instagrammers!
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influencer engagement
By now social media campaigns are an integral part of many businesses. Almost everyone has a Facebook page or Twitter account to engage with fans and followers. But something that seems fairly new to the space is influencer engagement. This is a different approach than getting likes or gaining followers. It is even a separate mechanism from traditional public relations.

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starbucks social media
A friend recently tweeted a selfie of her holding a Starbucks coffee with the following caption:
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american red crossWe’re excited to announce that we have recently started working with American Red Cross of Indiana.
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